Every sales team needs a great leader.

Even when the best are in full swing and deals are closing all around you, the next rough patch may always be pretty close.

This is where teams need a manager with unrivalled sales leadership skills to fall back on.

Whether you’re a new Sales Leader exploring your first senior position or a seasoned veteran eager to uplift their sales performance, your sales leadership skills will sit at the heart of what you do.

Let’s explore how you can enhance your sales leadership skills and guide your team to success.

Building The Perfect Team

While many sales leaders don’t get stuck in with the actual hiring, they set the criteria for people to follow when building their team.

You’ll have an idea of the profile you want your salespeople to have, the core soft skills they need and the personality they need to have.

Regardless of how involved you are in the hiring process, you must identify what you want your sales team to look like.

How much experience do they need?

Do they previously need to have sold in your industry?

What characteristics do they need to possess?

Your leadership skills will thrive with a thriving team to guide and nurture.

David Rose’s Top Tip: Don’t dissuade quality candidates by extending your interview stage. If you think a salesperson is good enough – hire them. Don’t lose them to your competitors by making them sit through extra interviews.

Coaching and Mentoring

It’s your responsibility as a Sales Leader to help your team reach the heights they’re capable of.

Providing in-house training and laying out clear paths for development are vital sales leadership skills you need right now.

After all, who wouldn’t want their salesforce to perform to the best of their abilities?

A common mistake we’ve seen is that leaders only train their younger staff, as they wrongly assume that their senior team members don’t require training.

This couldn’t be further from the truth.

Everybody can benefit from a tailored sales training programme.

Salesrepos both new and old and see an increase in performance if they’re open to new ideas.

To be the best leader possible, level up your team with training that suits them.

Check out David Rose Training to uncover your training solutions.

The Ability To Listen

Listing is an undervalued skill, especially for leaders.

For the longest time, a negative stereotype has surrounded sales – prospects should be doing more listening than talking.

This isn’t what sales is in 2024.

It’s a balanced equation of listening to a customer’s needs and communicating with them, especially when they’re paired with your sales leadership skills.

Listening to your team, understanding their pain points and empathising with their worries are paramount in your journey as a leader.

Don’t just try to talk to your team – listen to them too. 56% of sales leaders say being engaged and attentive is the top method to gain trust.

You’ll see results skyrocket when you do.

Develop Your Sales Leadership Skills With David Rose Training

If enhancing your leadership style is on the horizon, now is the time to act.

We’re just over a quarter of the way into 2024, and many businesses are looking to map out the rest of their sales landscape for the year ahead.

Don’t let your levelling up your leaders pass you by – speak to David Rose Training today.

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